WICK AT A GLANCE.

We are Wick, a digital marketing and paid advertising agency in the Middle East that caters to medium and large-scale businesses in Dubai, KSA, and other key areas in the Gulf region. Our results-driven team is focused on helping clients meet growth goals by building their brand’s visibility online, increasing their leads, and boosting their ROI. Through an established process that incorporates carefully devised data-driven strategies with online marketing tools and applications, we efficiently deliver services that give our clients the support they need to grow and scale their business.

WE ARE WICK. WE WERE BORN DIGITAL.

Wick is a Dubai-based digital marketing and paid advertising agency that provides lead generation services to businesses in the Gulf region. We specialize in website design and development, social media marketing, search engine optimization, and pay-per-click advertising. 

Our key differentiator is our initiative to ask the right questions. We make sure to do this so that we may align with our clients’ goals and fulfill their growth plans, pushing beyond their identified barriers through strategic and sustainable relationships. With hard work and a shared passion for marketing and advertising excellence as our foundation, we build our clients’ momentum, substantially increasing their numbers. 

At Wick, we believe in the power of collaboration to help us create the perfect balance between purpose and creativity in our established digital marketing process.  We invest in trust, integrity and our strong sense of ethics to strengthen partnerships with our clients and scale their agency’s growth as we scale ours. 

Together with our pool of highly trained and dedicated specialists, we align with your brand and follow a highly targeted approach in our lead generation process to effectively communicate your value proposition to your target market and ensure that your campaigns stay relevant, valuable, and effective.

Wick-Office

Wick | wik |

noun
a strip of porous material up which liquid fuel is drawn by capillary action to the flame in a candle, lamp, or lighter.

adjective Northern English
quick, lively, or active.

ORIGIN
mid 18th century: variant of quick.

WHAT DOES WICK MEAN?

Our Philosophy

Learn-Icon

LEARN

With the ever evolving digital world, we make sure to stay up to date and continue educating our partners.

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BUILD

Building strong strategies on the backdrop of technology and innovation allows us to push the boundaries and attain groundbreaking results.

Grow

GROW

We embrace long-term partnerships and strive to maintain strong bonds with our partners to grow and achieve success stories together.

How it all started.

MB’s love for all things digital began when he was just 13-years-old. 

At a very young age, Mohamed Bitar knew that digital would be the way forward. So, he started developing scripts and graphics on mIRC to impress people he chatted with. He wanted to dig deeper into the ins-and-outs of hacking. He wanted hands-on experience and went out of his way to get it.

Passionate about the field, MB would skip classes at university to stack up real-life experience. His experience was not always smooth sailing; it required long nights, financial struggles, and anxiety overload. But that didn’t stop MB. His perseverance paved the way to the birth of Wick in (year). 

As a digital marketing and paid advertising agency, Wick endeavors to be a part of every brand’s digital journey, helping clients and professionals understand where and how to start promoting their brand and gathering leads online. The company does not distinguish between clients and themselves. All clients are partners and they are all part of the Wick family, a family MB hopes to see grow to 100+ members in the next decade.

Wick strives to learn, build, and grow. Broadband is our only limit.

Skills are cheap, passion is priceless.

- Gary Vaynerchuk

Meet our team

MB

Chief Everything Officer

MB

Wanted to be a Restaurant Owner

Lamisse Farhat

Senior Grammar Fascist

Lamisse Farhat

Wanted to be a Judge

Leyal Khalife

Knight of the pen

Leyal Khalife

Wanted to be a Novelist

Mira Moukaddem

Marketing Dynamo

Mira Moukaddem

Wanted to be an Astronaut

Effat Ammar

Master Handshaker

Effat Ammar

Wanted to be a Painter

Angel

Marketing Dynamo

Angel

Wanted to be a Chef

Always look at the bigger picture!

What your brand needs.

What each brand should do regardless of the industry.

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BUILD & FILL

Be in the right place at the right time. Build your communication channels with an aim to tell your story through qualitative and relevant content.

Plan

PLAN & PROMOTE

Raise your digital voice by strategizing and planning effective media campaigns that will boost your exposure.

Stratagy

CAPTURE & STORE

Track your users’ behavior using a data management platform that will give you some insight into their preferences and needs.  

Tailor

TAILOR & AUTOMATE

Enrich your users’ journey by offering tailor-made experiences based on personalized communication messages.

Embrace your data!

ALL YOUR CUSTOMER DATA IN ONE PLACE.
CONNECTED TO EVERY CHANNEL. YOUR BIGGEST ASSET.

The process made simple

Centralized data hub

BEHAVIORAL DATA
CAMPAIGN DATA
CRM DATA
DATA CONSOLIDATION
CUSTOMER DATA PLATFORM (CDP)
ORCHESTRATION
EMAIL AUTOMATION
DYNAMIC MARKETING
WEBSITE PERSONALIZATION

Partnership

We are a married couple with two kids, which means we truly know what teamwork is all about.

We are opposites when it comes to almost EVERYTHING but as they say, opposites attract. Despite our differences, we are like-minded individuals who work better together – at least that is what our experience taught us. The foundation of our thinking meets somewhere in the middle and we complement each other - in life and in work. We strengthen each other as individuals and as work partners. And our teams do just the same!

While MB and his team review data assets for an upcoming plan, Zein and her team flawlessly design that plan and work on every detail to reach the PERFECT outcome.

Wick
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WE’RE ALWAYS HERE TO ANSWER!

LEBANON

Karakas, El Qalaa Street
Ras Beirut 601 Bldg., 8th Floor
Beirut, Lebanon

UAE

Jumeirah Lake Towers
DMCC Business Centre
Level No 1, Unit No: 1339
Jewellery & Gemplex 3
Dubai, United Arab Emirates